![]() Some of this growth has been down to DDG's partnerships with browsers like Firefox and Apple's Safari. The site has grown steadily since its inception, going from an average 79,000 daily searches in 2010, to 79 million daily and 61 billion total searches as of November 2020. The recorded information is used to personalize your search results, and to show you targeted advertising.īut DuckDuckGo (DDG) doesn't track you and opts not to personalize your search results. ![]() Most search engines collect and store search data, with Google even linking that data to your account. DuckDuckGo describes itself as "the search engine that doesn't track you."
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